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It is about creating a product that is so affordable and so enticing in its cheapness … that it hooks consumers into buying more and more and more.” “You have a whole generation growing up buying fast fashion,” she said. “If you’re trying to sell a slightly better-made product, you’re struggling to find a customer.” Store manager Shannon Guthrie looks over the merchandise at Savers, a 300-store, “purpose-driven” thrift chain, based in Bellevue, Wash. Store manager Shannon Guthrie looks over the merchandise at Savers, a 300-store, “purpose-driven” thrift

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